The Importance of Professional Real Estate Photography & 360 Virtual Tours
- August 20, 2016
- Haris & Associates
- No comments
Professional Real Estate Photography has become one of the most important parts, if not the most important part, of real estate marketing. The future of the real estate market is advertising to home shoppers online, with 90% of buyers beginning their searches on the internet and 28% of customers using their mobile devices.
Real estate searches on Google alone have grown 253% in the past 4 years. Listings with professional photos generate an average of 139% more clicks when compared to similar listings without professional photos.
360º Virtual Tours boost your online marketing to a higher level. Potential buyers can view a user-friendly 360º virtual walkthrough anytime—anywhere from their computer or mobile device. Virtual Tours help your homes achieve more exposure, with listings receiving substantially more views than listings without a tour. They also allow you to have a 24/7 Permanently Open House, without the presence of a realtor or home seller to show the property.
Along with this, Professional Real Estate Photography and Virtual Tours are tools to help realtors and home shoppers pre-qualify properties, saving everyone time. These tools equip buyers with instant information about the home. They are easy to email to prospective buyers and are used in social networking, as well as very effective on real estate search engines.
Remember, with 90% of home buyers beginning their searches on the internet, online marketing has become one of the most important tools in selling homes. LakeKover Photography offers Professional Real Estate Photography and a high quality 360º Virtual Tour bundled together in one package.
Source: http://www.lakekover.com/blog/files/importance-of-professional-real-estate-photography-and-360-virtual-tours.html
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